The BBC has released some important updates to it’s iPlayer iOS app. Firstly it has added retina support to its iPad app, so users will now be able to utilise the enhanced resolution of the retina display. This update has been welcomed by avid users of the app. Also there have been a number of other bug fixes that have been released with this update that have also been rolled out to other iOS devices. These fixes range from improved video playback to better support of voice commands.
However this update does not go far enough, because the iPlayer app still lacks some functionality. One problem that needs to be addressed relates to apples airplay, the BBC needs to make Apples airplay icon more easily accessible on the app and the iPlayer needs to have the ability to support video playback without a data connection.
Even with these short comings the BBC’s iPlayer app has been very successful within the UK. According to the BBC the iPlayer has seen a 94% increase in traffic from mobile and tablet users in April in as little as a year. In just the Month of April the BBC found a 15% jump in traffic. The BBC also noted that in May the iPlayer was named as the most successful free app used on the iPad of all time.