The is a question doing the rounds lately that is asking the question do Android tablets have a future.
The sales of the Android tablets seem to be decreasing, the first quarter numbers from IDC showed that Android tablet shipments declined in Q1-12 from Q4-11. While the competition from Apples ipad and the Kindle Fire tablet from Amazon seems to be growing.
The reason for Androids poor results seems to come down to Googles strategy of competing directly against the iPad with many of its high end models such as the Moto Xoom, Samsung Galaxy Tablet.
The reasons why Google cannot effectively compete with Apple’s ipad, range from poorer hardware performances in certain models, poorer availability of decent quality apps and also poorer out of the box user experiences.
The best strategy is for Google to focus more on the lower end of the market more and compete more against Amazon’s Kindle Fire table which has successfully created a whole new market with the Kindle fire tablet, which is has been characterised by simpler hardware specifications and software, which is set at the $200 price point.
Android could even be further hammered when Windows releases its Arm based tablets later on in the year. Google needs to resolve these issues or act to produce a new strategy soon to stop the rot before its too late.